Step 1 - Idea
The idea is the most artistic part, therefore less demanding.
When I started thinking about it, I immediately thought of 3D sphere showing 360 ° all perspective views of the foot.
As often happens the first idea was successful and the customer seemed very satisfied, also because he said he had never seen anything like it in his work.
Step 3 – layout
I lay all out like this:
I put the sphere with the visions in perspective in the center , in the middle of the sheet, with the title "Plantar Reflexology" on it. The color of the writing is black and to highlight it by the colors I added a white border around it, so that it also became very visible and legible.
I mount the visions of the foot according to an "artistic" symmetry:
- The lateral views positioned both at the top and bottom of the sheet show the external and internal part of both feet.
- The plantar and dorsal visions are distributed in the center, always in a mirror way, so as to occupy the same spaces.
My intent was to create an interesting optical effect of order, playing with these symmetries.
Step 4 - Colors
For the parts that need to pay more attention, I decided to use the color fuchsia: a bright color that immediately draw attention.
Initially I thought to use a darker shade of fuchsia also for the background.
Later, however, I realized that I needed a contrast color to highlight the main parts, so as a background I put a blue/ grey color, with little saturation and darkness.
To highlight the main areas of the foot I used similar colors, choosing again fuchsia.
I also added some white fine kinetic lines from the center to the background, thus giving movement.
This project could have been better, perfecting it both in the composition and in the chromatic choice .
Unfortunately, I have not been able to complete it, and therefore the work has remained on my hard disk until now!
However, I believe that the result is very good for the colors and the composition of the image.
Design is everything.
This image was designed for an energy company . I show you below, the creative process.